Whos seen the latest Yellow Pages ? Our one is the size of a Children's Paperback book !
Everything is digital, Google, search, is the main player. Everyone i speak too, uses Google, to search for everything.
Heck i used it 5 mins a go to find the cheapest toner cartridge for my printer !, All ordered and its on its way.
The Boatyards are doing a fine job in self promotion.
Richardson catalogue is still sitting on my coffee table, ive read it 3 times and im close....
but it doesn't end there, Richardsons are investing in google adverts and addwords.
All very clever stuff.
When im using Chrome signed in, every other page i visit has a Richardson Holiday advert on it, Im being Stalked !!
So this is proof that the Yards can go it alone. The broads can sell themselves, all you need is a picture of a lovely new Broads Cruiser, Blue sky, green trees, and The boatyard Logo. A Great British Holiday, no queuing at Airports, no taking your clothes and socks off at baggage check.
Im staying in the UK certainly for the next few years !
Changing times ahead