Dan Posted January 5, 2009 Share Posted January 5, 2009 Hi Everyone Rather than continue to hijack another thread I thought I best start another thread.... the new Richardsons brochure landed a few days ago.. I know often the Hoseasons & Blakes brochures get discussed on the forums, I wondered what everyone thought of the Richardsons one? Here's a few of my thoughts & observations.. Loyalty card - a neat idea, launched in 2008 but good to see it in the brochure. Book 5 holidays direct with them (that ends my Hoseasons vouchers scam!) and get 10% accrued for each holiday then you can have that amount off holiday 6. As far as I know it's the first scheme of it's type on the broads, and a great idea to encourage & reward customer retention - both sides win! I quite like the clean lines - white background, pricing, start days etc all the stuff you want to know by each boat etc. Also good to see a few little changes, like Broads Suncharm is now priced for two instead of three... so that moves up the affordability/must hire chart (pinned to my bedroom wall! ) I see a 'Broads on a budget' icon has appeared by some of the best value. I hope this works well... I think it will, though does have the possible disadvantage of putting some people off as thinking they're the budget boats... which some are, though I notice 10/12 berth Acapulco also features it - divide thecost by 12 and I guess it is good value, but newly refitted and definately not the paupers choice! Thumbing to the Special Offers page I see there's the usual good deals on some craft out of season, and discounts for 2 on a 4 berth, 4 on an 8 berth etc - a nice idea that I may try & take advantage of! On the negative side... on the back I didn't like the supposed Â£20 wine voucher... had them before & with a minimum spend condition it's not much of a deal, also on the back I read the dinghys as though Acle only have sail, which I guess is incorrect and just unfortunate wording.. meaning rowing dinghies only from Stalham & row or sail from Acle I think). Finally, love the internal pictures, would be good to see more and at one point I seem to remember you could download the brochure from their website. As the brochure is much better than the website this would be a good improvement in my mind Any other thoughts anyone? All the best Dan Quote Link to comment Share on other sites More sharing options...
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