They got the English football league involved this year too.
Went to the Ipswich shop whilst I was away on holiday. They had them in for sale, it was the second day and there had been no match, between them putting them out and when I went in.
Asked the person behind the desk how many had gone? "We ordered 24 boxes of one hundred we have sold six in the first day and a half, we are ordering another 24 boxes and hope they can get them by tomorrow.
I did notice also that the poppy sellers had posters in the town advertising they had the badges too.
They sold for £2.99. I put in all the change I had in my pocket for mine, roughly about £8.